Fashion MarketingWith weeks to go before the shows begin, New York Fashion Week has taken yet another hit. Consumer interface can be both physical and digital, but it has to be honest and emotional.” No wonder major online brands are trying to get in front of their customers in small venues, exploring loyalty programs, and adapting a trunk show approach to build their top tier clients.
For its fashion showcase this year, Alibaba selected fashion brand JNBY , independent designer brand Angel Chen , and athleisure brand Particle Fever , reflecting the three types of Chinese female consumers captured in Tmall's big data analysis, according to Liu.
We would like you to visually review our over 9,000 show Photos and show Videos on Instagram with 19,000 Instagram Followers, and watch our show videos on YouTube with over 24,000 YouTube Subscribers along with over 23 Million YouTube Views, in order for you to visually compare our show productions to the statements being made within this review then reach your own conclusion for yourself after taking a moment to review the URL links listed below to our Show Productions in New York via our websites and Social Media pages.
Proximity to fashion centers has afforded LIU's fashion students opportunities for jobs and internships in the industry and to interact with masters of the retailing and design universe, including the head of menswear for Ralph Lauren, executives from Macy's, and President of the Americana Manhasset Deidre Costa Major.
Her insider's knowledge of the industry's design, marketing, and management mechanisms, gained from developing a business that became a multi-million dollar, go-to brand for both everyday women and celebrities, make her classroom lectures a wealth of real-world knowledge.
GCU is a signatory of the Principles for Responsible Management Education (PRME), an initiative of the United Nations Global Compact designed to promote responsible corporate citizenship, ensure that business is part of the solution to the challenges of globalization, and help realize a more sustainable and inclusive global economy.
During a press conference on Sunday, Jessica Liu, President of Tmall Fashion , went to great lengths to explain how Alibaba uses technology and fashion marketing agency New York data to assist foreign brands with operations and sales in the lucrative Chinese market— even if you don't have a China team yet,” Liu said.
Concentration options for all undergraduate majors include Cosmetics, Fashion Communications, Fashion Merchandising, Fashion Publishing, International Marketing, Retail and Merchandise Management, Styling, Visual Merchandising, Responsible Business Practices, Digital Business Strategy, Entrepreneurship, and Event Planning.
With so many events cancelled or attendees opting to skip shows even if they were in town because, heck, they could just watch them online versus running around New York, (with some of the biggest bloggers I know opting to stay in their hotel rooms versus attending major events), brands used the opportunity to create intimate scenarios with influencers, buyers, and the press.
I've done hundreds of fashion shows in my 10 year career as a designer and this was worth the money I paid, simply due to the fact that I had time to promote my line the way I needed to and I also wasn't stressed out over the planning the venue, the models, and everything else that is involved in planning a solo show in New York.
The university has a Bachelor of Science (B.S.) degree program in fashion and textile technology that offers a concentration in fashion merchandising. And these days, it's not just magazine editors that fashion brands want in the front row but also bloggers and digital-savvy celebrities that will increase their newest line's social media exposure.
Through trend analysis and forecasting using current industry forecasting service software, students gain an understanding of how consumers and industry serve as product developers, gatekeepers and promoters of fashion. Year 1 will introduce you to the fashion industry, the marketplace and the processes involved in marketing apparel from concept to consumer.